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    <pubDate>Fri, 21 Nov 2008 11:16:11 GMT</pubDate>
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      <title>What is a Microsite? Why do we need a Microsite? - By Jerry Bader</title>
      <description>What is a Microsite? Why do we need a Microsite? What Are the Elements of a Good Microsite? Mircrosites are mini websites dedicated to delivering information and soliciting 'call-to-action' responses for particular products, services, market segments, demographic groups, marketing campaigns, initiatives or promotions, Microsite traffic can be generated from e- newsletters, email campaigns, links from corporate websites, online and offline advertising. direct-mail campaigns, and Google-type advertising vehicles.</description>
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      <pubDate>Sat, 12 Jan 2008 19:18:33 GMT</pubDate>
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