Apple captures 6.6% of US PC Market Share in first quarter of 2008. A 32% increase from last year.

Out of US, Apple still fails to crack acceptance. Its share is probably below 4%. I think its pricey PC and lack of software remains a concern.

So what it means for marketers and site designers, we don't have to worry about Safari web browser support...no yet!

Source: http://venturebeat.com/2008/04/16/apple-us-pc-share-up-325-in-1q/

Today I just received an Email where it mentions about a new version of google. I don't know whether it is part of googe itself.
It says....

 "…If Google had a black screen, taking in account the huge number of page views, according to calculations, 750 mega watts/hour per year would be saved".

In short, Google created a black version of its search engine, called Blackle, with the exact same functions as the white version, but obviously with lower energy consumption: Help spread the word… use www.blackle.com What do you guys think?

Apple pushing Safari downloads on Windows users. In an apparent bid to rapidly gain share of the online browser market dominated by rival Microsoft, Apple is leveraging its vast iTunes install base to recommend that Windows users also download and install ...

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Microsoft unwanted courtship of Yahoo hits a critical point Saturday as a deadline arrives for the Internet pioneer to accept the software giant's 44.6 billion dollar takeover offer. Read more...

Interesting article on how Apple succeeded by doing everything opposite to convention. interesting!

http://www.wired.com/techbiz/it/magazine/16-04/bz_apple?currentPage=1 

http://www.wired.com/techbiz/it/magazine/16-04/bz_apple_rules

According to a recent MarketingSherpa survey it shows that online ads get better ROI than text-link ads (aka Google Adwords).

Check out the article on Marketing Sherpa http://fly2.ws/JqYlIFp

For many marketers who rely on Alexa.com as a authority source for traffic and ranking...here's a bit of scribbled news. Alexa just announced they made some changes to their rankings etc. Here are some highlight of the changes

- They are relying on more sources to get reliable stats

- Long term graphs are gone (temporary)

- Old rankings are gone

http://www.alexa.com/site/company/announcement 

Cheers!

Justin

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